“Legal Action Threatens Fraudulent Reviews on TripAdvisor”

26 Oct 2010

"TripAdvisor, a U.S.-based company that has become a popular source for travelers seeking allegedly unbiased reviews on travel destinations and accommodation, is in a controversy over fake review entries.

Fraudulent contributions have been made on the free travel guide and research website, misleading readers. Kwikchex, a U.K.-based reputation management company, which represents hundreds of hotels and restaurants, will be identifying those who are suspected to be illegitimate reviewers."

Read the full article by Caroline Dobson in The Epoch Times - click here

Comments are closed.

By continuing to use the KwikChex site, you agree to the use of cookies. More information

In accordance with the new EU directive we advise that the cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click the "Accept" button then you are consenting to this.

Close