Credits: Digital Pulse PWC By: Patrick Stafford It’s hard to deny the power of online reviews isn’t continuing to grow – judging by the backlash of businesses which feel they have suffered at the hands of fraudulent reviews. Above excerpts and read the full article on www.digitalpulse.pwc.com.au
Update: The "Right to be Forgotten" absurdity continues https://www.bbc.com/news/technology-28157607 Original Blog: Robert Peston, the BBC Economics Editor reports on the BBC website how an article he wrote on his blog in 2007 is to be blocked in searches by Google on the basis of the ‘Right to be Forgotten rulin
Robert Peston, the BBC Economics Editor reports on the BBC website how an article he wrote on his blog in 2007 is to be blocked in searches by Google on the basis of the ‘Right to be Forgotten ruling by the European Court of Justice. If correct (he has apparently had notification from Google) and […]
Credits: The Age By: Ben Grubb The consumer watchdog is taking legal action in the Federal Court against an Australian cleaning company it says was involved in posting fake testimonials about its business on the internet. Above excerpts and read the full article on www.theage.com.au
KwikChex discusses the laws concerning outdated and irrelevant online reviews on BBC Radio 4 programme You & Yours. KwikChex is taking a number of new actions following recent rulings and changes in the laws, including applications under the Right to be Forgotten principles and defamation. We are also pursuing an inter
The announcement that the Italian Competition Authority are investigating TripAdvisor over fake reviews is the latest in a growing number of legal initiatives that seek to ensure fair play and accuracy in information being provided to consumers. Authorities around the world are recognising that website businesses carry
Credits: BBC News Travel-rating service Trip Advisor is being investigated in Italy over concerns the site is not doing enough to prevent fake reviews. Above excerpts and read the full article on www.bbcnews.co.uk
Credits: Sky News Experts suggest ignoring the top and bottom 10% of user-generated online travel reviews if you want to get close to the truth. Above excerpts and read the full article on www.news.sky.com
As reported in the international media, investigations by KwikChex regarding the effectiveness of review fraud detection have led to the exposure of a major flaw in the TripAdvisor systems. The abuse was carried out using the daodao.com site – TripAdvisor’s site in China. Just a handful of ‘reviewers’ were
Credits: Travel Mole TripAdvisor has removed at least 10,000 reviews from its Chinese website daodao following complaints that they were fake. Online reputation management company KwikChex is now calling for the site to be suspended until a "very thorough audit" can take place and new systems installed to better detect
Credits: Tnooz By: Karthick Prabu Daodao, the local imprint of TripAdvisor in China, is the subject of an investigation after a damning report into the validity of its reviews. The report by KwikChex, the UK-based online reputation management company which has been a ongoing thorn in the side of the user review service