News
Reporting on fraud, review manipulation, misleading information and the work of protecting consumers and honest businesses.
8 articles tagged fake-review
‘Your team has done a fantastic job to remove these 2 fake reviews. On behalf of all our team here in Marrakech, we want to say: Thank you, Merci, Grazie, Obrigado, Gracias… As a small independent hotel, with limited resources and facing unscrupulous competitors, now we can say that justice is done. Finding
BBC Click – The BBC’s flagship technology programme What happens to a business when somebody deliberately fakes online feedback… Click Here to listen to the Interview
Credits: Mail Online, By: Mark Palmer ‘Fake reviews are only one issue. Just as serious is the way Trip- Advisor drags its feet over removing old reviews when a business has changed hands or undergone refurbishment. Victims of this include Maria and James Church — the mother and stepfather of singer Charlotte Chu
Update 09/10/12 The case of Fred Keeler, the worker fired after a review published on TripAdvisor was taken up by NBC News in an article published 5th October – https://www.nbcnews.com/travel/travelkit/hotel-worker-tripadvisor-review-cost-me-my-job-6289095 This follows a previous case in the UK, when David Marsha
Credits: 4Hoteliers ‘Man employed for 14 years at Sheraton Hotel claims he was fired after bosses read an anonymous review alleging dishonesty. Fred Keeler has sought the help of internet reputation company KwikChex after being fired from his job as a barman at the Four Points Sheraton Philadelphia (NorthEast). T
Credits: Forbes By: Trefis Team, Contributor ‘…lately, the authenticity of the reviews on TripAdvisor’s website has once again come under scrutiny. TripAdvisor was even investigated by the Advertising Standards Agency (ASA) in September 2011 following growing criticism of its apparent failure to monitor fak
17th July 2010 BBC Click – The BBC’s flagship technology programme What happens to a business when somebody deliberately fakes online feedback…
Put the above words into Google and it shows 107 million results. Bad online reviews are a serious issue – and it is certainly not only bad businesses that are being damaged.
